Warner Bros. to Rent Movies Digitally on Facebook, Beginning With 'Dark Knight'
The studio, which says it can be the very first to supply movies directly on the social media website, aims to roll out additional titles over the coming months.
Warner Bros. is turning to Facebook, where it hopes to discover an electronic audience interested in digitally renting The Dark Knight.
Warners said Monday that it is the very first Hollywood studio to offer movies directly on Facebook. Friends of Christopher Nolan's Knight, the second of his two Batman movies, can rent the film by going to its official Facebook page and clicking a "rent" icon to apply Facebook Credits. The Warner Bros. to Rent Movies Digitally on Facebook, Starting With 'Dark Knight'
The studio, which says it is the first to give movies directly on the social media web site, aims to roll out additional titles over the coming months.
Warner Bros. is turning to Facebook, where it hopes to find an electronic audience interested in digitally renting The Dark Knight.
Warners said Monday that it really is the first Hollywood studio to offer movies directly on Facebook. Pals of Christopher Nolan's Knight, the second of his two Batman movies, can rent the film by going to its official Facebook page and clicking a "rent" icon to apply Facebook Credits. The price per rental is 30 Facebook Credits, or $3.
Viewers will have 48 hours from the buy to watch the movie, which can be viewed full screen and also paused and resumed inside that period. Even though watching the movie, buyers will also have full Facebook functionality, such as the capacity to post comments, interact with buddies and update their status.
"Facebook has turn into a every day destination for hundreds of millions of folks," said Thomas Gewecke, president of Warner Bros. Digital Distribution. "Making our films offered by way of Facebook is often a natural extension of our digital distribution efforts. It gives consumers a basic, convenient method to access and get pleasure from our films by way of the world's largest social network."
Whilst the Knight offering is described as a test, Warners also said that extra titles for both rental and buy will likely be rolled out over the coming months per rental is 30 Facebook Credits, or $3.
Viewers will have 48 hours from the purchase to watch the movie, which might be viewed full screen and also paused and resumed within that period. Although watching the movie, consumers will also have full Facebook functionality, such as the ability to post comments, interact with friends and update their status.
"Facebook has become a every day destination for hundreds of millions of individuals," said Thomas Gewecke, president of Warner Bros. Digital Distribution. "Making our films available by way of Facebook is a natural extension of our digital distribution efforts. It gives buyers a basic, convenient method to access and get pleasure from our films through the world's largest social network."
While the Knight offering is described as a test, Warners also said that additional titles for both rental and purchase will be rolled out over the coming months
The studio, which says it can be the very first to supply movies directly on the social media website, aims to roll out additional titles over the coming months.
Warner Bros. is turning to Facebook, where it hopes to discover an electronic audience interested in digitally renting The Dark Knight.
Warners said Monday that it is the very first Hollywood studio to offer movies directly on Facebook. Friends of Christopher Nolan's Knight, the second of his two Batman movies, can rent the film by going to its official Facebook page and clicking a "rent" icon to apply Facebook Credits. The Warner Bros. to Rent Movies Digitally on Facebook, Starting With 'Dark Knight'
The studio, which says it is the first to give movies directly on the social media web site, aims to roll out additional titles over the coming months.
Warner Bros. is turning to Facebook, where it hopes to find an electronic audience interested in digitally renting The Dark Knight.
Warners said Monday that it really is the first Hollywood studio to offer movies directly on Facebook. Pals of Christopher Nolan's Knight, the second of his two Batman movies, can rent the film by going to its official Facebook page and clicking a "rent" icon to apply Facebook Credits. The price per rental is 30 Facebook Credits, or $3.
Viewers will have 48 hours from the buy to watch the movie, which can be viewed full screen and also paused and resumed inside that period. Even though watching the movie, buyers will also have full Facebook functionality, such as the capacity to post comments, interact with buddies and update their status.
"Facebook has turn into a every day destination for hundreds of millions of folks," said Thomas Gewecke, president of Warner Bros. Digital Distribution. "Making our films offered by way of Facebook is often a natural extension of our digital distribution efforts. It gives consumers a basic, convenient method to access and get pleasure from our films by way of the world's largest social network."
Whilst the Knight offering is described as a test, Warners also said that extra titles for both rental and buy will likely be rolled out over the coming months per rental is 30 Facebook Credits, or $3.
Viewers will have 48 hours from the purchase to watch the movie, which might be viewed full screen and also paused and resumed within that period. Although watching the movie, consumers will also have full Facebook functionality, such as the ability to post comments, interact with friends and update their status.
"Facebook has become a every day destination for hundreds of millions of individuals," said Thomas Gewecke, president of Warner Bros. Digital Distribution. "Making our films available by way of Facebook is a natural extension of our digital distribution efforts. It gives buyers a basic, convenient method to access and get pleasure from our films through the world's largest social network."
While the Knight offering is described as a test, Warners also said that additional titles for both rental and purchase will be rolled out over the coming months
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